Sony Bravia XR-65X95J 65" Full Array LED UltraHD 4K HDR10.
Discover the level of realism that 4K HDR achieves by combining a Full Array LED panel with the power of our revolutionary Cognitive Processor XR in a wraparound invisible edge design.
Our BRAVIA XR TV takes picture and sound further with the ingenious Cognitive Processor XR.
It understands how humans see and hear, delivering a new experience that immerses you fully in the scene.
4K picture that mimics human perception Enjoy deep, natural and compelling images from any angle with minimal glare.
Our revolutionary processor relies on human perspective to cross-analyse and optimise hundreds of thousands of elements in an instant.
With our Full Array LED panel, it delivers images full of ultra-realistic contrast.
Turn sounds into immersive experiences Advanced speaker technology with our Cognitive Processor XR turns sound sources into immersive sound experiences.
Hear clear, accurate sound every time.
Enjoy your entertainment with sound and images in perfect harmony.
Hands-free entertainment thanks to Google With the help of Google, you can forget about the remote and control your TV with your voice.
Ask Google for a specific title, search by genre or get tailored recommendations by saying "Ok Google, what can I watch".
Get on-screen answers, control your smart home and much more.
